Intro
We are passionate about helping you with good advice to market your business. It is our mission to add value to your business by passing on advice gained from many years of experience.
Print Leaflets
Think of a tree cut down in the Amazonian rain forest. Then put onto a lorry on it's way to a port on the coast of Brazil. Then onto a cargo ship across the Atlantic. Then by road to a paper mill in Scotland. Turned to pulp, then paper. Packaged and put on another lorry down to the paper merchants regional hub. On another lorry to the print factory. Through a printing press (with all the power and solvents / chemicals that involves) then on to a van for distribution as a pizza menu. Just so when it comes through your letterbox you can chuck it straight in the bin because either (a) you don't need yet another take away menu! or (b) your on a diet! - That's some carbon footprint! Oh, and that's before the wheelie bin men come around to pick up your rubbish and the whole landfill process starts!
Letterheads
We have printed literally millions of letterheads, and I mean millions. Or rather we used to print millions of letterheads. Those days are gone. This tip can help you save ££££'s
E-mail Addresses
This will be the decade of the email. We are not talking about 'spam', we are talking about making your emails interesting and using this almost free marketing tool to keep in touch with your customers (and potential customers).
Website
If you don't have one - get one! If you already have on maybe it's time to speak to us about our ‘Website Scrappage Scheme”. A lot of people have been mis-sold over the past few years with websites they can't update, or websites that aren't ‘coming up' on ‘Google'. We can do a one hour free consultation to discuss any worries you may have.
Let Your Customers Know Your Web Address
Another common mistake. People wonder why nobody visits their site? Simple it's probably because nobody knows it's there!
Get To The Top Of Google
Still black magic to most people - but everybody has heard of ‘Google' and many people use search engines now like they used to use the Yellow Pages.
Test It Small
You'd be amazed at the amount of money businesses waste on unproven advertising campaigns.
Benefits + Features
Everybody copies from everybody else on this one! Are your customers really that interested in features as opposed to benefits?
Three Main Benefits
If you are not crystal clear on this one - neither are your customers!
Brand Identity
All common sense stuff really. But you would be surprised at how many businesses don't pay attention to simple stuff like this. Let us help you.
Outro Sign Up
So if you would like to receive regular tips by email, sign up today by filling in the simple registration form. All we need is your name and your email address. You can unsubscribe at any point. But in the meantime we don't mind at all if you benefit from the knowledge and experience NRG Digital Ltd is gaining in seeing how it's more successful clients are finding new and easy ways to market their businesses.
Bloopers
Ever tried to burn money?!?!! We try not to take ourselves too seriously.
